This month SHE DEFINED celebrates five years of publication.
SHE DEFINED has flourished as a platform of timely stories, thoughtful opinion pieces and in-depth features that take readers to the heart of important matters and how they relate to women in today’s modern world.
Despite facing the challenges of limited resources as a start-up business in the early days to COVID-19 in more recent years, SHE DEFINED has never strayed from producing quality journalism and editorial content.
We’ve remained committed to creating stories about real women facing real issues and we’ve continued to work towards our goal of elevating the voices of women and offering women more of a representation in the media
Over the years, we’ve had quite a few highlights. Here are just a few of the things worth noting:
Launching the SHE DEFINED Shop
We launched the SHE DEFINED Shop in April 2021 with our hero product, the SHE DEFINED notebook.
Many of our readers expressed that they had an interest in reading and writing, and the growth of our wellbeing pillar, especially across topics like mindfulness and self-care, meant it made sense to introduce a product that allowed our audience to give back to themselves. The SHE DEFINED notebook can be used in a number of ways – as a daily diary to track to-do lists, a personal journal to document thoughts, or to simply jot down notes.
As part of our campaign for International Women’s Day 2022, we launched a range of limited-edition feminist t-shirts via our online shop. The t-shirts offered a range of slogans including: Feminist, The Future is Female, Empowered Women Empower Women, Femme, and many more.
Proceeds from the t-shirts were fully reinvested into SHE DEFINED, to help fund our journalism and content, allowing us to continue bringing you the stories you enjoy.
We’re in the process of creating a new collection of merch which will be available for sale soon. Stay tuned!
The SHE DEFINED notebook is available to purchase via our online shop.
Introducing an audience support program
As part of marking our fifth year of publication, we introduced an audience support program. This allows readers to make financial contributions to help fund our content production.
Unlike many other media outlets, we don’t have a paywall or exclusive subscriptions because we believe in keeping our stories open to everyone, which is why we’ve chosen a model that can be funded by our readers.
We’re committed to elevating the voices of women by putting them front and centre in our stories and giving them a platform to speak up.
Every contribution you make, whether big or small, means we can keep exploring essential issues that relate to women while delivering a high standard of journalism.
Keen to show your support? Make a contribution here.
Expanding our content
As SHE DEFINED has grown over the years, so too has our content.
While we have our own purpose-driven mission, we always aspire to evolve and listen to what our readers tell us. You’ve responded to stories and topics we never could’ve predicted would become as well-read as they have.
As such, we have expanded several of our content pillars, including our popular child-free section, we’ve increased coverage of mental health matters, and we’re creating renewed travel content now that travel is operational again.
I hope our content continues to reflect what you – our readers – truly want.
Thank you
Of course, none of this growth would’ve been possible without the support of our dedicated readers.
I’d like to personally thank every single one of you that has engaged with SHE DEFINED on some level – every article you’ve read, every social media post you’ve shared, every email newsletter sign-up we’ve received, every order of the products we sell; we’re grateful for it all.
And if you enjoy our content, I encourage you to share it with your friends and family – the more this publication grows, the more we’ll be able to bring you valuable stories and continue empowering women.
I hope you continue enjoying the stories we publish and that you can continue to support this independently run publication created by women for women.
Sharon Green
Founding Editor, SHE DEFINED
