Business

Your online presence is an essential part of your business, and you need to cultivate impactful content to connect with your audience.

Starting The Base Collective, a natural and no-nasties cosmetics range, has allowed Cassie Sanghvi to carve a niche. This is her business story.

Enter the new kid on the block for sustainable coffee cups, Good-Edi. This edible cup is the brainchild of two Australian women.

Australia has lagged behind the rest of the world on gender equality, but now women make up almost half of cabinet. Will it make a difference?

Before you abandon your day job to pursue your entrepreneurial dreams, consider the benefits of taking a calculated risk.

You can now support SHE DEFINED's independent journalism with a financial contribution. Here's how – and why your support matters.

Before you start your own business, take a page from these female best friends who have already navigated the hurdles.

When Rebekah Turner started Wandering Moon The Label, she knew she wanted to create a fashion collection that was sustainable and versatile.

The technology industry often talks about boosting diversity in the workplace, but research shows that there has been little improvement.